In March 2010, on a business trip to the UK, Ignacio Acosta Sorge, CEO, and Melisa Dos Santos, Commercial Director, of the International Real Estate Alliance (IREA-AII) met with the Vice President of the Brighton and Hove Estate Agents Association (BHEA) Lindsay Duff, Associate Director of Flude Commercial.
In the UK’s most popular seaside resort of Brighton (East Sussex, England), the BHEA is run by members of the local estate agency community. Members include residential, commercial and lettings agencies, property managers, auctioneers and chartered surveyors. The Association is dedicated to maintaining high standards in estate agency practice in and around the city of Brighton and Hove.
The IREA-AII is the world’s largest property-advertising network, with 664 portals dedicated to facilitating the sale or rent of real estate around the world. The network is unique in that all 664 websites share a common database, so that any property listed on one portal is automatically listed on all 664. With locally targeted portals from the UK, Europe, US, Latin America and Australasia, and hundreds of international sites, the IREA-AII is an effective and economical way to advertise property.
Mr Acosta and Ms Dos Santos paid a visit to Brighton on March 23rd to meet with BHEA Vice President Lindsay Duff in his offices at Flude Commercial. Interested in all aspects of the UK property industry, the IREA-AII representatives took the opportunity to find out more about the property market in a busy seaside resort town such as Brighton. They found that house prices are up slightly this quarter and sales figures are improving on this time last year.
In turn, the IREA-AII was able to impart useful information about the state of the international market. Local and national figures always bear a relation to what is happening globally, and with the industry recovering after the economic downturn, additional information is always welcome.
Both parties evaluated the possibility of collaborating in future, Mr Acosta said.